New Chapters for Style*Mind*Chic Life!
For five years I have enjoyed curating collections of fashion, jewelry, accessories, gifts and more for my online Style*Mind*Chic Boutique. As with any new entrepreneurial endeavor, there is a steep learning curve, lots of trial and error, and yet I am so pleased with how my business has grown over the years. It has truly been a fantastic run for the ‘Art of Chic’.
It all started with the idea to gather items that caught my eye, while traveling, for the boutique. I would carefully hand carry the pieces home, photograph them, write the descriptions, upload them to the boutique and create themes and collections. It was a definitely a creative endeavor for me. When I heard the ‘ding’ that I had made a sale, it was always exciting. Not only for the financial aspect, but it was also about validation as a tastemaker and support of entrepreneurship.
As the boutique expanded over the years, I began curating collections of designer items and developed relationships with emerging designers from around the world. I enjoyed those connections, the limitless creativity and chic style with a global vibe.
As an entrepreneur, I learned about photography, writing product descriptions, SEO, marketing, social media strategy, bookkeeping and a host of other business skills. Today I’m looking back at the evolution of my Style*Mind*Chic Boutique.
Some early collections and playing with photography:
Learning graphic design and marketing for promotions — some designs and campaigns were more successful than others. ;)
All kinds of Gift Guides:
The Spa Collection – One of my favorite collections
I decided that “he” needed some gifts too!
And that time I sold 15 necklaces to a book club in New York for the holidays.
I remember wrapping each one individually — for free — for a rush order!
As a business owner, I also learned that I am tenacious, stubborn and that it’s not easy to close a chapter; but the time is right. While I have enjoyed curating my stylish collections, in my heart I know that my passion lies in travel, for my clients and myself. With that said, I have chosen to close Style*Mind*Chic Boutique.
Thank you to my lovely customers who have supported Style*Mind*Chic Boutique for the last 5 years. I’ve had purchases from childhood friends, high school friends, blog friends, travel friends, local friends, my supportive family and many, many customers from around the world that I have never met. Your support means everything to a budding entrepreneur and I am grateful.
In this new chapter, I am able to focus fully on my Curated Travel services – creating unforgettable getaways for my clients – and this, my Style*Mind*Chic Life blog, featuring travel and style. Rather than spinning 3 plates, it feels like these two elements of my brand compliment each other naturally. A savvy entrepreneur knows when it’s time to refocus. I will continue to share style collections and favorites in fashion and beauty on the blog at the TO SHOP link in the header.
Happily, I will continue supporting entrepreneurial visions with my local FEISTY chapter for female entrepreneurs. I am also launching a monthly Curated Travel + Style Newsletter that you can sign up for below. Please continue to shop Savvy Sleepers, EMME bag, and Gilded Decay candles directly from the talented designers.
One chapter closes, but another is just beginning.
Thank you for following along!
Sign up for the debut of the Curated Travel + Style Monthly Newsletter: